About
Freelance web designer and developer based in Hong Kong, building websites and digital products that feel credible and drive enquiries.
I am a freelance web designer and developer based in Hong Kong. I have been building websites and digital products for 16 years, from simple marketing sites to more complex platforms and tools.
Most clients come to me because something is not working. The website looks dated, the mobile experience is poor, the layout feels messy, or there is no clear next step for customers. I review what is happening, identify what is holding it back, then design and build a cleaner, more effective experience.
I work across different industries and team sizes. The goal is always the same. Make it easy for people to trust you, understand what you offer, and get in touch.
Experience
16 years of delivery
You get clear decisions, tidy execution, and a result that stands up to scrutiny.
Approach
Business focused work
Clear hierarchy, clean UX, and practical decisions that make the site easier to use and easier to trust.
Outcome
Trust and enquiries
A website or product that feels modern, works properly on mobile, and guides action.
Awards
A few recognitions from previous work.
Best Career Website
HR Excellence Awards
Best Recruitment Innovation
Asia Recruitment Awards
Employer Brand Development
Asia Recruitment Awards
How I typically work
I usually work directly with founders, directors or marketing teams. Sometimes I run the full project end to end. Other times I plug into a wider team and focus on design and front end delivery. Either way, you get a clear plan and steady progress.
I have worked on projects connected to brands such as Louis Vuitton, H&M, Baidu, Evonik, Starbucks and Booking.com, alongside smaller local businesses here in Hong Kong. I bring the same standards to both.
Typical starting point
A website that needs a proper refresh, a business starting from scratch, or a product that needs a cleaner interface.
Common goals
Look more credible, improve mobile usability, increase enquiries, or tidy things up before marketing.
A bit about me
I am originally from the UK and have been based in Hong Kong since 2015. I enjoy working with local businesses because the pace is fast and the expectations are high.
Outside of work I keep life simple. Family time, staying active, and getting outdoors when I can. It keeps me sharp and makes work feel sustainable.